Waypoint

Waypoint Real Estate Development Inc. is a passion project created by father and son, Bill and Kevin. Born out of coastal Massachusetts, the Yetman's were looking for a brand that embodied their love for sailing and the ocean they grew up on. Inspired by it's navigational definition, Waypoint's identity is a simple and classic design that serves as a landmark for clients as they embark on their journey into homebuilding.   

brand exploration

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Brand Collateral

 

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