Southwest
Airlines


Agency GSD&M

CCO Jay Russel

GCD David Crawford

Creatives Ellen Page, Rusty Broome


Out of Home

Agency GSD&M

CCO Jay Russel

GCDs Bill Bayne, Bill Marceau

Creatives Ellen Page, Rusty Broome

Photography Cody Hamilton


4oth Anniversary Tour

Southwest asked us to shake things up for their 40th Anniversary. The theme to work under was "Rocking the airline industry for 40 years."  So naturally we created a concert experience unlike any other. We teamed up with local Seattle band, Motopony to create the first ever One Day Rock and Roll Tour. In the sky.

This tour was promoted and pushed out in real time to Southwest's 1.7 million Facebook followers. This was so successful, Southwest Airlines created the program Live@35, which has been surprising customers with in-flight performances from well known artists Jason Mraz, Mat Kearney, Richard Marx and many others since 2012. 

Agency GSD&M

CCO Jay Russel

GCDs Bill Bayne, Bill Marceau

Creatives Ellen Page, Rusty Broome

Designers Simon Walker, Brett Stiles

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